Let's revitalise your brand
Be human, relevant and remarkable. Align your personal and business branding to standout, connect and create lasting impact.
Get Noticed
Grow Affinity
Create Impact
Go from an Empty Brand to an Engaging One
You’re a coach, consultant or therapist who wants to connect with clients and grow your impact
People respond to people. It’s that simple. You’re human, relatable and smart yet may not be tapping into the potential and power of aligning your personal brand with your business. I can help.
By sculpting your brand around human outcomes, attributes and emotions, people will feel like you’re a friend they’ve known for years. Why is that? Because humanising your brand gives it heart and soul. And when we connect this with your personal branding it supercharges how people connect with your business ideas, services and purpose. Because things that feel human, seem familiar and humans connect better, relate to and trust other humans.
Together, we create your standout brand
By making your branding feel human, relevant and remarkable in doable steps
Using my 3-STEP BRAND AFFINITY™ FRAMEWORK, we reshape your branding and bring out the power of your personal brand, so you’ll connect more deeply with the clients you love to serve. Your branding will look and feel authentic, with a distinctive visual identity, tone of voice and values-based messaging that makes a bold impact. This means you’ll have a rock-solid foundation for your marketing, make emotional connections in your messaging and feel completely confident in the impact your brand will make for the better.
Get Noticed
Step 1: We start by getting to the HEART of who your brand is and what it stands for
What do you feel and get? Clarity, focus, courage
Grow Affinity
Step 2: We breathe life into your brand VOICE with compelling brand messaging
What do you feel and get? Connection, awareness, memorability
Create Impact
Step 3: We design the FACE of your brand with a fresh visual identity and feel-good collateral
What do you feel and get? Confidence, distinctiveness, pride.
This is Big Idea Brand Marketing, and I’m Lynne
I help you align your personal brand with your business so that your messaging feels human, relevant and remarkable
I’m a human-centred brand strategist, so I take a very personal, intuitive and strategy-led approach to helping you elevate your personal brand and align with your business branding. It’s all about creating branding that feels, talks and acts human.
This gives your brand marketing a solid foundation for growth, with human-powered appeal that connects with clients and expands your business growth potential.
"The whole experience has been wonderful"
Let's revitalise your brand
And forge heart-to-heart emotional affinity with your clients
You’ll get honest, genuine advice based on my deep and wide brand experience, expertise and intuition. You’ll gain insights based on my knowledge of managing brands, clear messaging and harnessing the power of colour.
I’ll guide the alignment of your personal and business branding so that you can use this powerful combination to expand your impact and flourish. Check out the ways we could work together and let’s chat about what you want for your brand.
Your FREE 30 minutes Brand Call helps you discover ways to revitalise your brand
90 minutes to discuss your brand challenges and gain insights and actions to take forward
Discover how rebranding renews alignment and confidence in your purpose and passion
Let’s create your standout, human-centred brand
1. Let's talk
Being human, starts with a coffee. Together we'll clarify what your brand needs, how long the work will take, and the fees
2. Revitalise your brand
Using my 3-step Brand Affinity™ Framework, your brand will look and feel authentic, with a distinctive identity and values-based messaging
3. Make an impact
With confidence in your branding, you'll increase impact, expand and make a difference that matters for the clients you serve
Take a look at some of the brands I've worked with
Feel proud of your brand, confident in your messaging and attract your target clients
It’s time to stop feeling frustrated or embarrassed by your brand
Times change. Like people, brands evolve. You may have launched new services and now your branding feels confused. Or you may have lost clients to new competitors. Or perhaps your brand feels tired and dated. When your branding feels misaligned, it will block your ability to expand your business with ease and flow.
If you haven’t adjusted your branding and messaging in the last 3 to 5 years, it may be time to evolve. Simply book a call with me and we’ll explore how you could take the first step. You may not need a rebrand, you may simply need to update a few branding elements. And this is when a brand audit will help.
If it is time to rebrand, together we’ll get to the heart of your brand and clarify your vision, values and brand voice. We’ll confirm the value you bring your clients and create your compelling brand messaging, with heart, soul and humanity. At the end, you’ll have what you need to make an impact with confidence. From clarity on your messaging to expressing your brand personality and style with impact, including logo, colour palette and font family.
Do get in touch to have a chat and ask questions, because it’s time to feel proud of your brand.