Brand personality

Brand Personality is the topic of the articles that you can find in this category: we help clients develop their brand strategy, identity and marketing.

3 ingredients to differentiate your brand

Use these 3 key ingredients to differentiate your brand and attract clients

How do you differentiate your brand? In this post, I’ll cover some of the brand basics that you need to pay attention to – plus the big brand intangibles that set your brand apart. Brand Basics These are the brand building elements that you need to pay continuous attention to – and keep evolving in …

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Five ways to use colour to build your brand

Brand Recognition: 5 Ways that Colour helps you Build your Brand

Why use colour to build your brand recognition? In this constantly changing world it’s vital for your brand to stand out, attract your ideal clients and gain their trust and loyalty. We know that buying decisions are primarily emotional. And this is why we need to harness the branding tools that grow emotional bonds with …

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