Brand Values is the topic of the articles that you can find in this category. Please do get in touch about your branding concerns and we’ll help to revitalise your brand.
Why are brand values important? In short, I believe they matter for 3 key reasons: Brand values differentiate your business They create the moral compass of your brand And so are a magnet for your target clients – and a repellent for those people you don’t want to attract Along with your brand purpose and …
How do you differentiate your brand? In this post, I’ll cover some of the brand basics that you need to pay attention to – plus the big brand intangibles that set your brand apart. Brand Basics These are the brand building elements that you need to pay continuous attention to – and keep evolving in …
Use these 3 key ingredients to differentiate your brand and attract clients Read More »
Brand values are rooted in the core of your business model. Your brand values create the moral compass of your business. They help to define the culture of your business – and how you get things done. Why do your brand values matter? Your brand values help shape what makes your brand different, individual and …
What are the brand values of Facebook? The more branding work we do, the more important brand values seem to be. The bigger the brand, the more we expect to easily find the brand values, so we can embrace them or reject them. After all, brand values are part of what makes every brand ‘human’ …
It’s tough to make an impact in any market So if sales are a little flat, it’s worth taking some time to consider how your customers perceive your business. After all ‘What’s a brand? A singular idea or concept that you own inside the mind of the prospect.’ Al Ries So here are our top …
